Traditional Signage – A Marque of Heritage

In a world where innovation is key and business growth is largely dependable on the ability to adapt, you may be tempted towards choosing digital signage as your signage solution. However, many of our established brands and customers favour a traditional signage company, like Alpen Signs.

Companies have been using traditional signage as a means of branding businesses for many decades.  For a number of small businesses and start-up companies’, signage solutions such as shop signs, hanging shop signs, shop front signs, shop fascia signs and storefront signs have become a necessity to increase their presence on the high street.

Large businesses acknowledge the importance and impact of traditional signage on promoting their brand. Corporations are utilising sign methods to grab the public’s attention with strategies including window graphics, a-board signs, wall light signs and retail shop signs. When it comes to demanding attention, to this day, traditional signs still turn heads.

There are many competitors fighting for attention within the market and staying relevant and competitive remains your daily challenge.  Alpen Signs can help promote you and ultimately communicate who your business is and what you have to offer.

All businesses use signage in some way or another to communicate who they are as a brand. As a business, you need to think above and beyond and take the opportunity to market and differentiate yourself with the use of a consistent tone of voice, branding and creativity.

First impressions certainly count, on average you have between 2-3 seconds to grab someone’s attention, they will decide in that brief snapshot of time whether to do business with you or not. Generic signs can get ignored, our design and creative teams can work with you to create signage that is truly eye catching, authentic and wins you customers.

You need to tell your potential customers why they should do business with you. Using graphics, welcome signs, window wraps and window decals that are inviting and deliver a message effectively are just one way to do this.

Alpen Signs have been delivering this excellence for almost 40 years as a traditional signage company which is why many trust us with their projects and repeat their business.

As the years go on there are always new innovations and keeping up with those trends is key to enhance your business. With the use of modern printing, you can just about achieve anything offline similar to digital. Excite your customers with new exquisite designs and help grow your business.

There are many reasons why traditional signage solutions may work for you and your business. It all comes down to brand identity, ethos, product and location. Alpen have been raising the bar for leading pub chains since 1984, from corporate signage rebranding to one-off, bespoke signs. We are constantly striving for greatness, innovating latest trends and assisting clients with every project, big or small.

If you’ve still got questions that have not been answered here, or you would like additional advice, support or assistance then please give one of our friendly signage experts a call and we’ll be happy to help.

Just give us a call on 0116 263 0550.